Ad leads answered in seconds, not days
Pipe Facebook and Google lead forms straight into GHL with field mapping and instant follow-up, because ad leads decay by the minute.
- 1
Connect the ad accounts
Settings, then Integrations: Facebook (with lead ads permissions approved) and Google. Confirm the right ad account and page are selected.
- 2
Map every form field
For each lead form, map its questions to GHL fields (create the custom fields first if needed). Unmapped answers vanish; map before launch, not after.
- 3
Tag by campaign
Apply source tags per form or campaign (src-fb-spring-promo) so you can trace revenue back to the exact ad spend.
- 4
Trigger speed-to-lead instantly
A workflow on Form Submitted (or the integration’s lead trigger) fires the first SMS and email within a minute. Use the Speed-to-Lead prompt; ad leads called or texted within 5 minutes convert at multiples of slower follow-up.
- 5
Run a test lead through
Use Meta’s lead ads testing tool (or submit a real test) and verify: contact created, fields populated, tag applied, first message sent, rep notified.
- 6
Close the loop weekly
Compare cost per lead against booked appointments per campaign tag; kill or scale accordingly.
Do it with Claude
Claude cross-references ad-tagged contacts with pipeline stages through the MCP: "Which campaigns produced leads that actually booked this month?" is one question away.
Watch out for
- Leads flowing into Meta’s download CSV and nobody’s CRM.
- Instant forms that autofill emails nobody checks; always capture and confirm phone.